SEM (Search Engine Marketing)
Once you have the appropriate site, we will arise advertising campaigns to promote your business on Google, Facebook, Twitter, YouTube, affiliate networks and other advertising systems. These campaigns are presented monthly in a scorecard, with the objective of measuring the profitable of the same. It will increase the investment in those that maximize the benefit, thus optimizing your investment on online advertising
We propose and explain to your department of marketing the different ways of internet advertising. CPM, CPC, CPL or CPA, we choose with you the best option that minimize the risk of advertising and maximize your ROI through Conversion Rate Optimization.
Companies that develop their capacity to efficiently manage their online advertising investments generate a competitive know-how that allows them to earn money. Through measurements with Ads Balanced Scorecard we invest intelligently without risks.
Search Engine Advertising (SEM) is managed together with affiliate networks and online advertising media. It integrates all information related to your ROI, weighting the most profitable and efficient media. So, once the scorecard is designed, it starts with a low or moderate investment. The data is collected and through this advertising management tool, it is determined in each advertising medium which payment method (CPM, CPC, CPL or CPA) is more profitable.
In this way, we convert advertising not into an expense, but into an intelligent investment, developing a competitive advantage over competing companies.