Mi Tortuga - Naming

Description:

Electronic commerce of products and accessories for motorhomes.

 

Goals:

  1. Brand creation and naming (brand name).

  2. Logo design designed for the website.

 

Results:

  1. Naming "My Turtle". Brand with attributes of sympathetic personality and related to the target audience, under the concept of animal that carries the house "on its back". It has good retentiveness, it is original with respect to the brands of the sector with little personality, focused on the product.

  2. Easy readability mark for the web, incorporating the extension of the domain to avoid confusion with the .com domain, with emotive colors and friendly appearance.

  3. Management and mediation to obtain the domain "mitortuga.es" previously registered by another person.